Finding the right company to partner with when you’re looking to buy your company’s trade show stands is vital! Trade show stands can be a major expense for any business, which is why it’s important to get it right the first time. Before you part with any of your company’s hard earned marketing funds, be certain to ask these questions to ensure that you’re choosing the right partner and sticking to a budget.

1: What’s Your Budget?

When it comes to trade show stands, it is very important to know what your budget is beforehand. Prices of exhibits can vary a great deal, which means you need to know whether you’re going to spend a few hundred dollars on some banner stands or thousands of dollars on a full-scale exhibit. Determining a budget before you meet with a designer for your exhibit will ensure that the design fits their vision. Your designers need to know what type of budget they’re working with before they start the design process for the best results.

2: How Large Should Your Exhibit Be?

Along with budget, your designers need to know how much space they have to work with. If you’re planning on attending a small event, your designers can create a smaller scale exhibit using elements like table top displays and banner stands. However, if you’re planning on exhibiting in larger spaces, you could have as much as a 20×30 foot exhibit space to work with.

3: What Message Do You Want To Send?

Your designers won’t be able to create a successful exhibit if they don’t know about your company. It’s your job to let them know all about your business; after all, you’re the expert in your field. Do a little bit of research into what type of marketing message you want to share with your trade show stands. Do you want to be known as an instant authority, or do you want to come across as friendly and easygoing? When the designers of your trade show stands know what type of message you want to send with your exhibit, they’ll be able to use design methods to convey this message.

Understanding your budget, how large your exhibit will be and what message you’re going to send with your trade show stands are all important things to determine before you choose a company to create your exhibit. Having the answers to these questions will help ensure that your exhibit is a successful one.

To learn more or to request information about trade show stands from Watson Productions, please contact us today.